Take a look at the screenshot above: it's been like this, more or less, for four or five days now. Ultima Kiosk, the virtual newsstand for iPads of Simplicissimus Book Farm and Kiurma, ranks high among the most downloaded apps of the News category. Right now it's trailing behind Rai News 24 and some others, but it's ahead of all the other news media you can see (Flipboard included, yeah). In short, it's already working, and it'll work even better as soon as we've included the more "generalist" news media with which we're about to sign.
N.B.: If you have an iPad and haven't yet done so, try Ultima Kiosk, you can download it here.